ADDVOLUME Styling Foam is a lightweight yet powerful volumizing formula designed to strengthen hair while making it feel noticeably thicker and fuller. It delivers up to four times more body and enhances volume by up to 70%, lifting hair from root to tip for long-lasting fullness that can last up to 72 hours. Ideal as a foundation for voluminous blowouts, it provides natural grip and flexible hold that keeps styles in place without leaving hair sticky, crunchy, or stiff. The foam also offers heat protection up to 230°C / 446°F and helps shield hair from humidity, ensuring smooth, resilient results. Infused with upcycled rice water rich in amino acids, it supports the structure and stability of hair strands, promoting healthier-looking hair. The formula is free from mineral oils, silicones, colorants, and PEGs, and is complemented by an energizing floral fragrance with fresh citrus, green notes, and warm woody undertones.